Trademarks & Brand Protection

Overview

Trademarks and brands are important assets for any company and should be adequately protected because of the long-term value they represent. Our Trademark and Brand Protection team advises clients on establishing, building, protecting and enforcing their brands and trademark portfolios in over 200 countries.  We formulate creative strategies to safeguard and/or combat against trademark infringement, knock-offs, counterfeiting, and cybersquatting.  Voted amongst Best Lawyers in America and nationally recognized among the top ten trademark filers in the U.S. is why so many rely on our attorneys to protect their brands.  We are here to help you develop and protect one of your most valuable assets.

Trademark Clearance and Registration

Before filing a trademark application, we conduct a clearance search to carefully evaluate if there are any potential conflicts with earlier trademark applications or registrations.  It is important that you contact us before adopting a trademark to avoid wasting money, resources and effort on a mark that you cannot obtain.  We leverage our trademark litigation experience to provide you with the information you need to make an informed business decision, including practical and pragmatic considerations to avoid such potential conflicts. Our filing process accounts for many of the hurdles that applicants encounter to enhance the likelihood of obtaining a registration.

Trademark Portfolio Management

Our team has extensive experience in managing large international trademark portfolios.  We listen to our clients’ business objectives and formulate customized strategies to develop and expand their trademark portfolio within their budgetary needs.  Whether your goal is to develop a trademark portfolio for defensive coverage, marketing considerations or building value for your company, our team can deliver results by securing more trademarks in the most cost-effective manner than the competition.

Domain Name and Website Disputes

We routinely represent our clients in domain name disputes before the World Intellectual Property Organization and other domain dispute arbitration administration centers.  Our experience extends well beyond the United States, combating cybersquatting and infringement activities in many foreign countries.  We often help clients develop defensive and robust domain name registration strategies to proactively block others from registering these domain names and reduce the threat of domain name abuse.